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A Wellness Hospitals Initiative
Avira FertilityFertility & IVF Care

Privacy Policy

Fertility care asks you to share some of the most private things in your life. We treat that trust as the foundation of our work — this policy explains, plainly, what we collect, why, and the rights you hold under India's Digital Personal Data Protection Act, 2023 (the “DPDP Act”).

Last updated: 1 June 2026

This policy applies to Avira Fertility — A Wellness Hospitals Initiative (“Avira”, “we”, “us”), and to this website, our online assessment tools, and our AI chat experiences. For the purposes of the DPDP Act, you are the “Data Principal” and Avira is the “Data Fiduciary” that decides how your data is processed.

What data we collect

We only collect what we genuinely need to help you. This may include:

  • Assessment intake: information you choose to share in our fertility assessment — such as age, menstrual and reproductive history, prior tests or treatments, and lifestyle factors. This is sensitive health data.
  • Contact details: your name, phone number, email and preferred language, so a member of our team can follow up if you ask us to.
  • AI chat transcripts: the questions you ask “Ask Avira” and our educational responses, so we can give helpful answers and improve the tool.
  • Technical data: basic, standard website analytics (such as pages viewed) used in aggregate to keep the site working and safe.

You are never required to create an account to read our educational content, and you decide how much to disclose.

Consent comes first

We process your personal data on the basis of your free, informed and specific consent, given at the point we ask for it. Where you provide sensitive health information through an assessment or chat, that consent covers using it to give you educational guidance and, if you request it, to arrange a confidential consultation. You may withdraw consent at any time (see your rights below); withdrawing it is as easy as giving it.

Why we use your data (purpose limitation)

We use your data only for the purposes for which you gave it to us:

  • To provide educational assessment results and answer your questions.
  • To arrange a confidential consultation when you ask us to.
  • To keep our tools safe, accurate and working as intended.
  • To meet our legal and regulatory obligations as a healthcare provider.

We do not repurpose your data for unrelated uses, and we do not use your sensitive health information for advertising or profiling.

How we protect sensitive health data

Health and reproductive information deserves a higher standard of care. We protect it with:

  • Encryption of data in transit and at rest.
  • Strict access control — only authorised clinical and support staff, bound by confidentiality, can view your information, and only when they need it to help you.
  • Confidential handling across our team, with audit trails on access to sensitive records.
  • Reasonable safeguards against unauthorised access, loss or misuse, kept under review. If a personal data breach affecting you ever occurs, we will notify you and the Data Protection Board of India as required by the DPDP Act.

We never sell your data

We do not sell, rent or trade your personal data to anyone. We do not share your sensitive health information with advertisers. We share data only with trusted service providers (“Data Processors”) who help us operate the site under strict contractual confidentiality and only on our instructions, or where the law compels us to.

How long we keep it

We keep your data only for as long as it is needed for the purpose you gave it, or for as long as the law requires us to retain medical and clinical records. When data is no longer needed and there is no legal duty to keep it, we delete or anonymise it. If you withdraw consent and we have no other lawful basis to retain it, we will erase it.

Your rights as a Data Principal

Under the DPDP Act, you have the right to:

  • Access a summary of the personal data we hold about you and how we process it.
  • Correct, complete or update data that is inaccurate or out of date.
  • Erase your data where it is no longer needed and not required by law.
  • Withdraw consent at any time, and nominate another person to exercise your rights in the event of death or incapacity.
  • Grievance redressal — raise a concern with us and have it addressed, and escalate to the Data Protection Board of India if you are not satisfied.

To exercise any of these rights, contact our Grievance Officer below.

Children's data

Our services are intended for adults seeking fertility care. We do not knowingly process the personal data of children, and we follow the DPDP Act's additional protections where verifiable parental consent applies.

Grievance Officer & contact

If you have any question, concern or complaint about your privacy, or wish to exercise your rights, please contact our Grievance Officer:

We will acknowledge and respond to your request within the timelines required by law. If we ever update this policy, we will revise the “Last updated” date above and, where the change is significant, tell you directly.

Privacy Policy (DPDP Act 2023) — Avira Fertility · Avira Fertility